Israeli startup eSelf AI is changing the real estate industry by making it possible for customers to get questions answered 24/7. Thanks to eSelf’s technology, customers using Porta da Frente Christie’s are able to interact with an agent at any time.
“We are not only a face that is moving and speaking while the agent responds to the user, but we also have sharing video and image capabilities,” co-founder and CEO of eSelf AI Alan Bekker told Fox Business Digital.
Bekker explained that eSelf AI’s technology turns large language models (LLMs) into a visual experience, comparing it to “what movies did for books” in making things more accessible. Customers can use eSelf AI to create customized AI bots for various applications, including customer service, education, and real estate.
Real estate brokerage firm Porta da Frente Christie’s has implemented eSelf AI’s technology and has seen $100M in sales generated through the AI agent’s leads.
Porta da Frente Christie’s CEO João Cília told Fox Business Digital that the firm has seen “great results” since starting to test the AI agent about a year ago.
“We have more than 5,000 properties in our portfolio. It is impossible for a physical person to know all of the information regarding these properties, but it’s not impossible for an AI agent to do so,” Cília said. “So, you as a customer are going to get, probably and most likely, a much better service right away than you will have with a physical consultant because the AI agent knows everything about all the properties.”
When first interacting with the AI agent, customers will be asked for basic information like desired city, budget, and number of bedrooms. From there, the agent can search for listings and take prospective buyers on virtual tours, providing detailed information.
The AI agent also allows consumers in different time zones to get their questions answered when it’s convenient for them. Cília noted that many Americans and Brazilians search for real estate with the firm, and the AI agent is helpful when dealing with time differences.
Cília believes AI agents will have a revolutionary impact on how real estate is sold. “If we can use it on a large scale in the long-term future, or even the medium-term future, I would say it can replace a lot of the physical commercial consultants, and in this sense make the operation of selling these properties much more efficient.”